Questions brokers ask
What a researched shipper includes, why small and mid-size shippers, what it costs and what we need from you.
A cold call opens with “we move freight.” You open with what's happening in their business, then ask. You sound like a consultant, not a salesman.
The factCapacity doubled at the Ohio plant, second shift starting in March.
Your line“I'm seeing you're doubling capacity in Ohio with a second shift starting in March. That's twice the trucks out of the same dock. Who's covering those loads today?”
What it opensVolume. Lanes. Who books the truck.
They tend to run the same lanes every week, on freight that stays off the load boards. They get few broker calls. And they care about service more than your logo, so a newer broker who shows up prepared gets a real hearing.
Most won't. But the right person now knows you, and knows you did your homework. The day their broker falls off a load or they need a repower by noon, you're the one they think of. We can't promise that call. We put you in position for it.
Your first 14 shippers are free, no card. Then $150 a month for 200 shippers, market events and the weekly Resources & News. Teams talk to us. See pricing.
Make the calls. Tell us once a week what worked.
All of the US and North America, cross-border included. Any equipment. Tell us what you move.
We can't see your CRM, so we look where CRMs are empty. If one is taken, tell us and you won't see it again.
Another question? cedric@lanepulseai.com